Starting your own business can be very exciting, to say the least. If you are starting your business independently and very much on your own, then that brings with it a set of challenges.
From planning and organizing everything to setting up your business website, it may seem like an intimidating task and especially, the concept of building your business website can seriously scare the wits out of you if you are not that techy!
However, contrary to what we believe, building up your business website is not as difficult as it seems. In fact, it is much easier than we think. With the recent advancements in technology, things have become more accessible and easier to operate and this is where SBI (Solo Build It!) steps in!
Let us take a detailed look what a SBI (Solo Build It!) is and how does it help you set up your business website.
What Is SBI (Solo Build It!), Exactly?
SBI is a one-stop solution for all your business website needs. Even if you are an amateur and doing it for the first time, you will find that SBI lives up to its claims of making it easy for you. It is a business building website platform that not only helps you in building a website but also helps you in running it properly.
With an annual fee of around $299/year, you not only get the training manual, but you also get access to hosting, domain registration, email, newsletter capability and even more! Using the right tool for the job ensures success and with SBI, you are sure to find success!
Before you jump on to grab SBI, let us give you a brief description about some of its important features!
- Action Guide/ AG
SBI offers you the Action guide/ AG, which in turn is an extensive manual for building a website. However, you need to understand that it does not work for local businesses. Action Guide is geared towards informational or hobby websites and AG teaches you to wait to monetize till you have reached a specific number of content pages or a specific number of visitors in a day.
This does not work for local businesses, as they need clients from day one and such a business can not thrive, if you apply the ‘wait and watch’ concept! For a local business to thrive, you don’t need a thousand customers everyday, you need enough to fill up your daily schedule or keep your phone ringing off the hook. For a local business, AG is not really recommended and as long as you know what your business needs, you are good to go!
- Email Services of SBI (Solo Build It!)
SBI provides all its user with high quality email services, however, there are a few restrictions which can irk you.
If you do not want to use SBI’s email system, then there are certain restrictions within SBI that make it difficult for you to use any email system you want. Google apps and Zoho type services are the only email systems that you can use and although, they are good quality email systems, they may or may not fulfill your needs.
- Mail Out Manager/ MOM
This is a newsletter system which is pretty basic and works well. However, that said, it can be pretty pricey and unlike other systems, SBI has limited formatting options and with MOM, you are unable to create multiple lists or segment a list.
- BlockBuilder 2/ BB2
Blockbuilder 2 is one of the outstanding features of SBI. It is a website building and designing tool and it is easy to learn, even if you are doing it for the first time.
SBI has updated many of its templates and one of the best options is that you can build your own BB2 template, from scratch, if you want to experiment! This gives you unlimited options to work on your business website and mold it according to your own needs. The newer templates released by SBI have a more WordPress theme, which makes it awesome to work with!
Some Technical Aspects to Consider When Opting for SBI
Though, SBI is a reliable and safe option when it comes to building your business website, not to mention the fact that it is easy to navigate, there are a few things you need to consider, especially if you are more on the technical side.
Let us take a look at some of the technical aspects of SBI!
When you are building a business website, it is obvious that you will need to upload pages and content. Though SBI provides a module, called QuickUploadIt, which can upload up to 99 pages at a time, it is relatively slow and can be a bit frustrating if you are in a hurry. If you are using SBI, be prepared to spend some time doing something else while your content uploads!
- 301 Redirects
301 redirects system allows you to redirect your web traffic from your old page to your new page. With SBI, this can be a bit tricky if you change your domain name. In the old page, you can find a meta-refresh method to redirect your web traffic to your new page. This is not an ideal method, but it still works. SBI has only one method of re-routing your web traffic and at one time, they used to charge for it, as well. So, when working with SBI, stick to one domain name to avoid any hassle.
- Domain Registration
When you are using SBI and register your domain, you do not have full control over it. Since SBI shares this control, in order to lock or unlock your domain, you will have to contact support and this can take from a few hours to even a few days. If you are looking for complete and independent control over your domain, then SBI is not what you need.
Choosing SBI (Solo Build It!) for Your Local Business
Just like any other aspect, when it comes to choosing SBI for your local business, you will have to weigh the pros and cons. If you are satisfied, then definitely go ahead with using SBI.
It is safe, secure and most importantly, it is easy to navigate once you get hold of everything. Here are a few additional tips, if you opt for SBI.
- Focus on the services you offer. Your website should be based primarily on what you offer. Informational articles are important, but they should not be your priority, your services should be!
- Instead of using two marketing websites to get more branding and SEO benefits, opt for adding informational articles and blogs to your business website. This will give you SEO benefits, as well as more branding!
- As mentioned earlier, AG allows you to monetize till you have reached a certain number of content pages or a certain number of people have visited your website. For your local business to flourish, you need to focus more on the services you provide. You don’t need to play the ‘Wait and watch’ game. Focus on your services and give them the center of your home page!
- Be very careful when you are soliciting for advice on SBI forums. Remember, they are novices like you and SBI is basically a website building tool.
- Before opting for SBI, make sure you read everything about it and understand that it is a proprietary system just like SquareSpace or Wix.
SBI (Solo Build It!) is a comprehensive business building system that guides you methodically through the whole process. So even if you are a novice, rest assured, you are in good hands.